About me

Learn about our way of work


Who I am

  • Managing Director, David Steele
    • I am your event consultant
    • I only work with highly experienced freelance event and security professionals
  • I am renowned for
    • Producing highly creative bespoke events
    • Delivering service excellence from start to finish
  • I bring over 30 years of industry experience
  • I have a commitment to quality
  • I believe in developing strong personal relationships with all of my clients
  • My success is built on listening to, respecting and understanding my clients


Mission Statement

It is my mission to provide a personal service to all of my clients and to be relentless in the pursuit of customer excellence. I strive to build long-term client relationships based on mutual trust and respect.



  • Unrivalled customer service
  • Transparency
  • Honesty
  • Cost effective event management solutions
  • Only hiring experienced freelance professionals


Who I work with 

  • Venues of all sizes
  • Local, national and international companies of all sizes
    • Global Corporations
    • Blue Chip Companies
    • Large Enterprises
    • SMEs
    • Micro Businesses
    • Start-up Businesses
  • HNW or UHNW individuals
  • Families


Career highlights

Over the years, I have been privileged to have worked on the event management, planning and on-site delivery of more than 200 events, these include

  • IT – Virtual Clouding Conferences, Bespoke Conferences, Meetings and Incentives
    • IBM, Microsoft, Mobile World Congress, Olivetti, Symantec and VMware Inc.
  • Automotive – Car Launches, Conferences and Incentives
    • Audi UK, Ford Motor Company Ltd, Hyundai Motor UK, Jaguar Land Rover, Volvo Car Corporation, General Motors Brazil, General Motors India, Renault UK, Saab UK and Toyota Motor Europe
  • Telecommunications – Global Product Launches, Conferences and Incentives
    • British Telecom, Lucent Technologies, Nortel Networks and Samsung
  • Agriculture – Board of Directors Conferences, Training Events and Incentives
    • CASE UK and Caterpillar Inc.
  • Pharmaceutical – Conferences, Meetings and Incentives
    • Bayer, Bristol-Myers Squibb, GSK and Sanofi
  • Finance – Board Level Conferences, Meetings and Incentives
    • Barclays Bank and GE Finance
  • Beauty – International Hair Show “HairWorld”
    • Procter & Gamble / Wella
  • Sports – Bespoke Events
    • London 2012 bid announcement, London 2012 Olympics, FIFA World Cup 2002 and 2004, Rugby World Cup 2004 and Summer Olympic Games 2004
  • Public Sector – Bespoke Special Events
    • Buckingham Palace / HM Queen Elizabeth II, London 2012 Olympics for The GLA / Boris Johnson, The Mayor of London (2008-2016), The Department for Children, Schools and Families (DCSF – British Government) and Battle of Jutland Centenary Commemorations on the Orkney Islands with The Royal Navy and The Department for Culture, Media and Sport (DCMS – British Government)
  • Charity Sector
    • The Royal Ballet School, White Lodge, Richmond Park – consultancy services
  • Bespoke adventures for (ultra) high net worth individuals and families


With regards to security, I have been fortunate enough to have worked on the management, planning and on-site delivery of many successful and enjoyable tasks at many venues for several clients, these include

  • Harrods Private Aviation Terminal at Luton Airport
  • The Royal Ballet School, London
  • The British Museum, London
  • Simplon Orient Express Charter, London Kings Cross Station
  • GroceryAid2018
  • The Beaulieu Estate, various venues
  • The SSE Arena, Wembley
  • London Bridge City Pier (private corporate party)
  • De Beers Group
  • Universal Business Team (UBT)
  • Jack Morton Worldwide
David Steele - Founder and Managing Director
David Steele - Founder and Managing Director
Paddy - Office Manager
Paddy - Office Manager
The Team Relaxing
The Team Relaxing

CALL ME ON: +44 (0)7785 285 262
EMAIL:   david@insomniaevents.co.uk